Last updated: August 2026 · OpsControl Ltd
OpsControl is operated by OpsControl Ltd, a company registered in England and Wales (company number [COMPANY NUMBER], registered office [REGISTERED ADDRESS]). In these terms, "we", "us" and "OpsControl" mean OpsControl Ltd, and "you" means the business that holds the subscription.
These terms apply to businesses. The service is not offered to consumers, and consumer cancellation rights do not apply.
You can reach us at josh@opscontrol.co.
OpsControl is a competitive intelligence platform. We monitor publicly available information about the competitors you name, interpret what changed, and present it to you through a web application, email, and downloadable reports.
The platform is sold in three cumulative tiers:
Each subscription covers an agreed number of competitors. Additional competitors are charged separately.
We may add, change or withdraw individual features as the platform develops. We will not materially reduce the core capability of a tier you are paying for without telling you first.
Access is granted to your business. You may invite colleagues from your organisation as additional users. You are responsible for everything done under your account, including by the people you invite.
Log-in links and credentials are personal to each user and must not be shared outside your organisation. You must tell us promptly if you believe an account has been accessed without authorisation.
You are responsible for the accuracy of the competitor list you configure, and for ensuring you are entitled to ask us to monitor those organisations.
We offer a 14-day free trial. During the trial you have access to the tier you selected, subject to these terms.
Collection and analysis build up over the first days of a trial, so the platform has less to show you at the start than it will later. That is a property of how the service works, not a fault.
If you do not subscribe before the trial ends, access stops and we retain your data as described in section 21 unless you ask us to delete it sooner.
Subscriptions are billed monthly in advance. Payment is taken by card through Stripe; we never see or store your full card details.
Published prices are Scout £299 per month, Vector £799 per month and Sentinel £1,999 per month, with additional competitors at £99 each per month. Founding-client and other agreed discounts apply for as long as we say they do at the point you subscribe.
Prices are exclusive of VAT, which is added where applicable. [VAT STATUS — confirm whether OpsControl Ltd is VAT registered and add the VAT number.]
We may change prices. We will give you at least 30 days' notice by email before a change affects you, and the new price applies from your next renewal after that notice. If you do not accept the change you may cancel before it takes effect.
If a payment fails we may retry it and may suspend access until it succeeds.
Your subscription renews automatically each month until cancelled. You may cancel at any time, in the app or by emailing josh@opscontrol.co. Cancellation takes effect at the end of the billing period you have already paid for, and you keep access until then.
Because the service is billed monthly and delivered continuously, we do not give partial refunds for unused time in a period. If something has genuinely gone wrong, tell us and we will deal with it fairly.
Everything the platform produces is for your own internal business use. You may share it inside your organisation freely. You may not:
Quoting a short extract in an internal document or a sales conversation is fine. Passing the product off as your own, or as a service you provide, is not.
All competitive intelligence in OpsControl is collected from publicly accessible sources. These include:
We do not access password-protected areas, private databases, or anything that requires circumventing an access control. We do not use non-public, confidential or proprietary information about the companies we monitor.
OpsControl uses automated systems, including large language models, to interpret what it collects and to produce summaries, scores, comparisons and recommendations. Most of what you read in the platform is machine-generated rather than written by a person.
This has consequences you should hold in mind:
We do not use your data, your competitor list, or your outputs to train AI models, and we do not use them to inform any other customer's intelligence.
You keep ownership of everything you put into OpsControl: your account details, your competitor configuration, and any context or notes you add. You grant us the licence we need to host and process it in order to run the service for you.
We keep ownership of the platform itself: the software, the models and methods we apply, the source taxonomy, and the design.
As between you and us, the intelligence outputs generated for your account are yours to use for your business, subject to the acceptable use section above. We may use aggregated, de-identified operational statistics — volumes, timings, error rates and similar — to run and improve the service. That never includes your competitor list, your outputs, or anything identifying you.
We aim to keep the platform available and collecting continuously, but we do not currently offer a contractual uptime guarantee or service credits. Collection runs on a cadence per source rather than in real time, so there is normally a delay between a competitor changing something and it appearing in your account.
Support is by email at josh@opscontrol.co. We aim to respond within two business days.
We may carry out maintenance, and may occasionally need to do so without notice to protect the service.
We may update these terms. Material changes will be sent to you by email at least 30 days before they take effect. Continuing to use the service after that constitutes acceptance; if you do not accept, you may cancel.
We may suspend or terminate access if you breach these terms, if payment fails and is not resolved, or if we are required to by law. Where it is reasonable to do so, we will warn you first and give you a chance to put it right.
We may also withdraw the service entirely on 30 days' notice, in which case we will refund any period you have paid for but not received.
Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited.
Subject to that, and because this is a business-to-business service:
The platform is provided on an "as is" basis. To the extent permitted by law we exclude implied warranties of merchantability, fitness for a particular purpose and non-infringement.
Each of us may learn confidential information about the other. Neither of us will disclose it to anyone else, except to people who need it to deliver or use the service and who are under similar obligations, or where disclosure is required by law.
Your competitor list, your configuration and your outputs are treated as your confidential information.
These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction.
If any part of these terms is found unenforceable, the rest continues to apply. If we do not enforce a right immediately, that is not a waiver of it.
We collect the minimum needed to run the service.
When you visit opscontrol.co we record the page visited, the referring page, any campaign parameters in the link you followed, your browser's user-agent string, and an anonymous visitor identifier that we store in your browser's local storage so we can tell a repeat visit from a new one. We use this to understand which channels bring people to the site.
Where you arrive from a link we sent you directly, that campaign parameter can associate the visit with you or your organisation. If you would rather we did not do that, clear your browser's site data for opscontrol.co, or email us and we will delete the records.
We do not use third-party advertising or cross-site tracking, and we do not sell any of this.
We use your data to operate the platform, deliver your intelligence, take payment, contact you about your account, provide support, and keep the service secure and working.
Our lawful bases under UK GDPR are:
We do not sell, rent or share your personal data. We do not use your data to train AI models.
We use the following third parties to operate the service:
Some of these providers are based outside the UK, principally in the United States. Where personal data is transferred there, we rely on the transfer mechanisms in those providers' terms, including the UK International Data Transfer Addendum to the EU Standard Contractual Clauses.
We will update this list before adding a sub-processor that handles personal data. If you need advance notice of changes in writing, ask us.
For your account and billing data, and for the website, we act as the data controller.
Where your configuration or context includes personal data — for example a named contact at a competitor, or notes you add that mention an individual — we act as a processor on your instructions. In that case we will process it only to provide the service, keep it confidential, apply the security measures described below, use only the sub-processors listed above, assist you with data subject requests so far as we reasonably can, and delete or return it on termination.
If you need a signed data processing agreement for your procurement process, email us and we will provide one.
We protect the service with encryption in transit, access controls and authentication, isolation of each customer's data, restricted administrative access, and monitoring for errors and unusual activity.
No service can promise perfect security. If a personal data breach affects you, we will tell you without undue delay and give you what you need for your own reporting obligations.
We keep your data for as long as your subscription is active, and for up to 90 days after it ends so that you can reactivate without losing your history.
If you ask us to delete your account data we will do so within 30 days, except where we must keep records for legal or financial compliance — principally payment and invoicing records, which we keep for six years.
Website visit records are kept for 24 months.
To request deletion, email josh@opscontrol.co with the subject line "Data deletion request".
Under UK and EU data protection law you have the right to access the personal data we hold about you, to have inaccurate data corrected, to have data erased, to restrict or object to processing, to data portability, and to withdraw consent where we relied on it.
To exercise any of these, email josh@opscontrol.co. We will respond within 30 days.
If you are not satisfied with how we have handled your data, you can complain to the Information Commissioner's Office at ico.org.uk.
Briefings and other intelligence emails carry a one-click unsubscribe link. Using it stops those emails immediately, with no need to log in.
Unsubscribing from intelligence email does not cancel your subscription or affect billing — to cancel, see section 6. We will still send essential account and billing notices.
If you unsubscribe by mistake, reply to any earlier email and we will reinstate delivery.
For any questions about these terms or your data, contact us at:
Email: josh@opscontrol.co
For data requests, use the subject line: "Privacy request"
We aim to respond to all enquiries within 2 business days.